The Brief
Inspired by the elegant and fashionable creations of Grove Jewelry we created a brand identity that redefines the concept of casual luxury. The Jewelry company based in the United States offers a collection of jewelry designed for the confident fashionable woman of today. Designer Vasilis Kanaris and PRAN envisioned a corporate identity that subtly captures the feelings of wearing the Grove Jewelry, powerful and feminine. The bold serif typeface of the logotype perfectly reflects the dynamism of contemporary female energy while expressing the intimate relationship women have with their jewelry. Follow us into a world of dreamlike creations and possibilities…
Client: Grove Jewelry  |  Company: Pran
Copywriter: Ariadni Adam  |  Designer: Vasilis Kanaris

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